Helping you navigate the big issues
James Hardy looks back over a busy week in Westminster and investigates how the Chancellor Rishi Sunak’s personal branding helped communicate the budget and what happens next.
Read moreSecuring national coverage is no small task, and it is one made all the more difficult when you’re pitching ideas or products which have a number of direct competitors; to borrow a term from economics, you are effectively trying to sell goods in a market that has become saturated.
Read moreWith brands under the spotlight as social media becomes increasingly polarised, Ben Rothschild discusses whether an apology is always advisable and necessary when managing a backlash.
Read moreWith many in the media and communications field now working from home, lockdown has generated a shift regarding how journalists and communications professionals interact.
Read moreRecent developments in the media landscape have immediate and longer-term implications for public relations professionals.
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