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Helping you navigate the big issues

Helping you navigate the big issues

News & Insights tagged ‘Sponsorship’

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29Jul

Danger of an own goal? How corporate sponsorship needs to align with the brand

Following the UEFA European Football Championship, Ben Rothschild discusses the need for corporate sponsors to align with brand goals, or risk a backlash from consumers

Read more Posted by Ben Rothschild
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18Jun

Is football becoming more of a business than a sport?

In its quest to remain commercially viable, is football losing its core identity and connection with the fans.

Read more Posted by Tom Clive | 2 comments

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  1. @VanessaChalmers Hi Vanessa,
    We were hoping to discuss a recent article one of our client's appeared in - please c… t.co/I9qyUv88tZ04 Aug
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    @AndermattReuss and… t.co/72NqdoJXkD25 Nov
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