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Helping you navigate the big issues
Sermelo Consultant Alex Cook is excited to ‘play the journalist’ and sit down with Jonathan Jordan, Senior Partner at Sermelo and Robert Blood, Managing Director of SIGWATCH to obtain their insights into the 2018 business climate.
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Alex Cook explores some of the inherent risks in ‘fake news’ for collateral damage and the destabilising effect it can potentially have on a company’s most important asset: its reputation.
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Michele Terraneo, Director at SRI Consulting, discusses how building integrity is a cultural, not a communications challenge.
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When it comes to building an effective communications plan and enhancing relationships with key stakeholders, there is one word that should resound with companies when building their strategy: continuity.
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The communications playing field continues to be levelled, giving stakeholders the opportunity to initiate and drive conversations, which in turn, has driven greater corporate openness.
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