Media days can become a waking nightmare for public relations practitioners if not planned correctly, but there are ways to avoid the pitfalls and ensure a successful event.Read more
Sermelo Consultant Alex Cook is excited to ‘play the journalist’ and sit down with Jonathan Jordan, Senior Partner at Sermelo and Robert Blood, Managing Director of SIGWATCH to obtain their insights into the 2018 business climate.Read more
Imagine this scenario: you’re the founder of a small-headcount, high-growth startup.
You’ve tried using a freelancer to generate some media coverage about your exciting new product, but the results weren’t great.
You put an RFP out to tender with big agencies, but the costs quoted were beyond your budget.
Surely, there must be a better way..?
Who do you trust the most?