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Helping you navigate the big issues
In this two part blog post, Alex explores the state of the PR industry, where it requires improving and what are some of the potential solutions which will help it survive and thrive.
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Alex Cook examines who should be responsible for driving and implementing the smart city 'revolution'.
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Companies including Apple, Barclays, BHP Billiton, Dell and Whole Foods have all recently come under pressure from activist shareholders – how do you combat an activist campaign for change?
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Alex Cook explores some of the inherent risks in ‘fake news’ for collateral damage and the destabilising effect it can potentially have on a company’s most important asset: its reputation.
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