Securing national coverage is no small task, and it is one made all the more difficult when you’re pitching ideas or products which have a number of direct competitors; to borrow a term from economics, you are effectively trying to sell goods in a market that has become saturated.Read more
Imagine this scenario: you’re the founder of a small-headcount, high-growth startup.
You’ve tried using a freelancer to generate some media coverage about your exciting new product, but the results weren’t great.
You put an RFP out to tender with big agencies, but the costs quoted were beyond your budget.
Surely, there must be a better way..?