News & Insights tagged ‘Communications’

04Mar

Recalibrating communications via deeper and richer conversations

The communications playing field continues to be levelled, giving stakeholders the opportunity to initiate and drive conversations, which in turn, has driven greater corporate openness.

PRs and journalists – still a love-hate relationship?

PRs need to be smarter in the way they approach journalists.

The launch of #PRBizResults shows the true value of communications

Here at Sermelo, we have just launched a new campaign in partnership with the PRCA called #PRBizResults.

Enough of the Hacks vs. Flacks

PR may have taken a bit of a kicking recently, but we should be building relationships rather than fighting about it on Twitter

Companies need to put data at the heart of all communications strategies

Data has always been important in communications, but it has never been more critical than it is now.