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Helping you navigate the big issues
In today’s increasingly saturated market, people crave genuine and natural connections. Customers want to not only understand the products and services they are purchasing, but also the individuals and companies behind them. It has become clear that if businesses are going to truly draw people in 2021, they need to form an emotional connection with their audience.
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How cultural differences can affect crisis management: a closer look at France and the UK.
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As the global economy continues to improve, what can organisations do in 2014 to maintain growth?
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Social media has now become a key part of the reputation management arsenal.
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In this video with the IoD, Jonathan Jordan discusses leadership in the digital age.
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