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08May

Four steps to building an effective Crisis Simulation workshop

A well thought-out crisis simulation can provide enormous value to multinationals in 2017, providing they adhere to the following steps.

Read more Posted by Tom Clive
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31Mar

‘Fake news’: effects on brand resilience and reputational risk for business

Alex Cook explores some of the inherent risks in ‘fake news’ for collateral damage and the destabilising effect it can potentially have on a company’s most important asset: its reputation.

Read more Posted by Alex Cook
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10Feb

Can businesses adapt their comms to the rise of nationalism

As nationalism rises in both Europe and the US, how can businesses adapt their communications?

Read more Posted by Tom Clive
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25Jan

Out and About - FT Engage, 'The Year of the Rooster'

In our latest Out and About Feature, Sermelo visited the FT to listen to a panel discussion on China's uncertain future.

Read more Posted by Sermelo News
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22Dec

The Effects of Digitisation on the Communications Industry

Digitisation and the Fourth Industrial Revolution is going to affect us all, no matter which industry we work in.

The communications industry is not immune to the changes AI, automation and robotics will bring, and these changes will affect all of us who within the field.

Read more Posted by Jonathan Jordan

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  1. If #Trump ever gets tax reform through, could incentivise #Israeli #tech firms w/sophisticated #cyber capabilities.

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  2. The big 3 are on the list obviously, but could some of the others become the next #Facebook #Apple or #Google?

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  3. Absolutely agree that #PR people need to learn to love #data #charts and numbers to effectively measure true #value

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